Course

GM2 - Media Design Conception and Storytelling


PDF Course Catalog Deutsche Version: GM2

Version: 4 | Last Change: 25.09.2019 14:42 | Draft: 0 | Status: vom verantwortlichen Dozent freigegeben

Long name Media Design Conception and Storytelling
Approving CModule GM2_BaMT
Responsible
Prof. Dipl.-Des. Nicole Russi
Professorin Fakultät IME
Level Bachelor
Semester in the year winter semester
Duration Semester
Hours in self-study 60
ECTS 5
Professors
Prof. Dipl.-Des. Nicole Russi
Professorin Fakultät IME

Axel Gärtner
Lehrkraft für besondere Aufgaben Fakultät IME
Requirements Basics of Media 1 and 2
Language German
Separate final exam Yes
Literature
Witte, Barbara; Ulrich, Martin: Multimediales Erzählen; UVK Verlagsgesellschaft mbH, Konstanz und München, 2014
Sturm Simon: Digitales Storytelling; Springer Fachmedien Wiesbaden, 2013
Klanten Robert , Ehmann Sven , Schulze Floyd: Visual Storytelling - Inspiring a New Visual Language; Gestalten 2011
Kleine Wieskamo, Pia: Storytelling – Digital-Multimedial-Social; Carl Hanser Verlag München, 2016
Knaflic, C. N., & Kauschke, M.: Storytelling mit Daten: Die Grundlagen der effektiven Kommunikation und Visualisierung mit Daten; Vahlen Franz GmbH. München, Deutschland, 2017
Friedman, Joachim: Storytelling – Einführung in Theorie und Praxis narrative Gestaltung; UVK Verlag, München; 2019
Heber, R.: Infografik: Gute Geschichten erzählen mit komplexen Daten; Rheinwerk Design; 2016
Radü, Jens: New Digital Storytelling; Nomos Verlagsgesellschaft, Baden-Baden; 2019
Final exam
Details
Presentation of the creative work/project with the submission of a
Project work and documentation
Minimum standard
Presentation of the creative work/project with the submission of a
Project work and documentation
Exam Type
Presentation of the creative work/project with the submission of a
Project work and documentation

Learning goals

Knowledge
Multimedia storytelling and forms of presentation - types of storytelling in different media
- Stories in advertising - image design and storytelling
- Visual design styles in image and film with regard to storytelling
- Linear and non-linear storytelling
- Creativity methods for the development of storytelling projects
- Conception/design and "immersive multimedia storytelling".

User Experience Design at Storytelling Websites - Design Elements
- Text design, image design, types of infographics to support a story, video and audio use
- Development of user guidance concepts - Medium-oriented forms of presentation
Expenditure classroom teaching
Type Attendance (h/Wk.)
Seminar 3
Tutorial (voluntary) 0
Special literature
keine/none
Special requirements
Grundlagen Gestaltung von Medien 1 und 2
Accompanying material
Seminar documents and presentation slides
Separate exam
none

Learning goals

Skills
Presentation and development of an own multimedia storytelling project on overriding topics
- Conception and application of the learned design possibilities to the project
- Displaying and applying project steps within a multimedia project
- Analysis and conception on the basis of a briefing
- Research & generation of content on the given topics (images, graphics, film, photos, data, etc.)
- Information architecture - structuring of content
- Storyline creation and design conception & layout (design grid, template creation, storyboard)
- Linking different media: digital and analogue, including social platforms, etc.
- Production & presentation with possible online publication
Expenditure classroom teaching
Type Attendance (h/Wk.)
Project 2
Tutorial (voluntary) 0
Special literature
keine/none
Special requirements
none
Accompanying material
Seminarunterlagen und Vortragsfolien
Separate exam
none

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