Course

GGM1 - Basics of Media Design 1


PDF Course Catalog Deutsche Version: GGM1

Version: 4 | Last Change: 25.09.2019 13:54 | Draft: 0 | Status: vom verantwortlichen Dozent freigegeben

Long name Basics of Media Design 1
Approving CModule GGM1_BaMT
Responsible
Prof. Dipl.-Des. Nicole Russi
Professorin Fakultät IME
Level Bachelor
Semester in the year summer semester
Duration Semester
Hours in self-study 78
ECTS 5
Professors
Prof. Dipl.-Des. Nicole Russi
Professorin Fakultät IME

Harald Sorgen
Lehrbeauftragter

Axel Gärtner
Lehrkraft für besondere Aufgaben Fakultät IME
Requirements no requirement
Language German
Separate final exam No
Literature
Fries, Christian: Grundlagen der Mediengestaltung; Carl Hanser Verlag München, 2008
Böhringer, Joachim; Bühler, Peter; Schlaich, Patrick: Kompendium der Mediengestaltung Digital und Print: Konzeption und Gestaltung, Produktion und Technik für Digital- und Printmedien (X.media.press); 6. vollst. überarb. u. erw. Aufl.; Springer Vieweg; 2014
Bühler, Peter; Schlaich, Patrick; Sinner, Dominik: Visuelle Kommunikation – Wahrnehmung – Perspektive-Gestaltung; Springer Vieweg; 2017
Korthaus, Claudia: Grafik und Gestaltung – Für Ausbildung und Praxis; Galileo Design, 2013
Böhringer, Joachim; Bühler, Peter; Schlaich, Patrick: Bibliothek der Mediengestaltung; Springer-Verlag Berlin Heidelberg; 2019

Learning goals

Knowledge
Teaching the general principles of media design. This is where processes of perception are learned and the various sub-areas for analogue and digital media are analysed with the trainung of ability to judge.

Design rules / laws / aids:
- Design laws and elements (e.g. law of proximity, law of similarity, golden ratio, etc.)
- Figure and reason
- Consistency/ expectation conformity
- Creating orientation/reducing awareness work
design elements
- Area, line, point
- Forms/characters and sign systems
- Image design (perspective, image composition etc.)
Basics of colours
- colorimeters
- Colours (colour space, spectrum, effect, etc.)
- Colour systems
Basics of typography
- Micro- and macrotypography
- Use in various media
- Analysis and application of font, functions of font etc.)
Visual perception
- Forms of perception
- Perspective illusions
- Forms of animations
Expenditure classroom teaching
Type Attendance (h/Wk.)
Lecture 2
Tutorial (voluntary) 2
Special literature
keine/none
Special requirements
none
Accompanying material
Lecture slides for the lecture
Separate exam
Exam Type
solving exercises within limited functional / methodical scope under examination conditions
Details
Submission of a design task with documentation and reference to the lecture
Minimum standard
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Learning goals

Skills
- Teaching the basics of technical and creative studio photography and moving images
- Teaching the basics of lighting design and the perspective for photo and video
- Devices (e.g. cameras, lighting technology etc.) for the production of photos and films are presented and their operation explained and applied
- Learning how to use the camera for design tasks
Expenditure classroom teaching
Type Attendance (h/Wk.)
Practical training 2
Tutorial (voluntary) 0
Special literature
keine/none
Special requirements
none
Accompanying material
keine/none
Separate exam
Exam Type
working on practical scenarion (e.g. in a lab)
Details
Work on tasks in the internship, internship report and scorecard
Minimum standard
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